We realize that the success and future of your dealership is connected to loyal customers. Most car manufacturing plants realize this as well and as a result, they offer incentives or rewards to dealerships that are able to retain loyal customers. Reward programs, such as points-based rewards programs, have slowly grown and become a popular tool … Continue reading Can Re-Insurance Be Used In A Points-Based Loyalty Program?
Car dealerships have many ways to reach customers, and they must be active online when doing so. This article explains nine things that a dealership may do, and marketing for automotive industry professionals will make their businesses look great. Each of the nine ways are easy to enact, and you may take choose to use … Continue reading Nine Ways Car Dealerships Can Reach Customers
Management of customer retention rate is one of the factors to be considered for sustainable business growth. Before considering strategies that can help with the improvement of customer retention rate, there are a few questions that require some answers. Research from the Harvard Business School shows that a 5 percent increase in customer retention can … Continue reading 4 Ways to Increase Customer Retention Rates
According to some statistics, it’s easier to sell to a current consumer than to attract a new one. Also, existing customers spend twice as much as new ones. Marketers who are conscious about such statistics use loyalty programs for their businesses. A loyalty program entails rewarding those who frequently buy from your store. Through this … Continue reading 3 Types of Loyalty Programs for Your Auto Dealership
First, Understand The Digital Marketplace The key to creating a good automotive loyalty program is to know how the modern digital marketplace works. Today, it is increasingly shifting from the computer to the smart phone. This gives you an opportunity to build a customer base and customer loyalty through the development of apps. Connecting with … Continue reading How Auto Loyalty Programs Can Reach Millennials
Dealerships Offer Consumer Programs Incentives To Help Consumers When boosting their memberships in consumer loyalty programs, many car dealerships are adopting programs similar to retail box stores. These programs provide incentives to consumers and reward them for purchasing parts and services. Most of these programs are free to participate in, and give rewards toward future … Continue reading Rewards Programs Increase Car Dealership Exposure And Customer Retention
CRM Explained: Automotive dealers define Customer Relationship Management (CRM) in a multitude of ways. Though they have numerous strategies for implementing CRM techniques (including using CRM software for automotive industry), dealers all desire the same three results: Attract more high-quality prospects without adding costs. Sell to a greater percentage of these customers. Keep these customers … Continue reading What Is Customer Relationship Management (CRM)?
How To Create A Maintenance Program To Keep Customer Loyalty How does prepaid maintenance work to retain customers and grow automotive dealership businesses organically? Read on to how find out more about how customer-centric dealership plans can be a win-win for your business and your customers. Auto dealers sometimes believe that it makes no difference … Continue reading Is Your Maintenance Program Working as a Customer Retention Program?