How AutoAwards’ Competitive Edge Maintenance Program Benefits Dealerships
A prepaid maintenance service plan like AutoAwards’ OwnerZONE can save customers money and bring in more business for the service department of the auto dealership. This program builds customer loyalty and increases the bottom line. With AutoAwards, we customize the plan for your dealership.
The AutoAwards Competitive Edge
We can design a program that targets your geographic area, customer base, repair service, and helps your staff present the program as part of the sales process. Combining the maintenance program with loyalty rewards gives the customer an added incentive for ongoing maintenance with your dealership. Customers can have peace of mind knowing your dealership will keep their car running. The prepaid maintenance program is customizable for new and used car sales.
Also, AutoAwards’ Keep It Local program not only offers customers savings on car maintenance and incentives to buy parts and accessories but also offers coupons with local businesses in your area. Often customers may not frequent the dealership except when maintenance is needed. The Keep It Local program keeps the dealership top-of-mind when they visit local participating businesses they frequent.
How AutoAwards’ OwnerZone Program Works
OwnerZone is a program where the customer pays a flat fee to purchase maintenance in advance of needing the service. Some service inclusions you may want to add to your prepaid maintenance program might include an oil and filter change, tire rotations, and vehicle check for a discount or for free.
Some programs offer 24-hour roadside assistance and free car washes for each maintenance department visit. Every program depends on how your dealership wants to customize the offer to the customer. Our friendly, experienced team at AutoAwards can help you with customizing the right plan for your auto dealership.
Our programs are proven to bring in more revenue, keeping customers coming in for repairs and maintenance services, and car sales. Call us today to learn how we can help your auto dealership by calling 302-696-6000.
Since our founding in 1991, AutoAwards has been widely recognized as the industry-leader in automotive and marine loyalty marketing, earning longstanding relationships with many of the industry’s most successful dealer groups and OEMs. AutoAwards understands the #1 predictive factor for dealer growth and profitability. Customer loyalty is the most successful way to build revenue. AutoAwards has always recognized the need for top notch, highly creative, effective loyalty strategies in large and small businesses alike. Contact us online to talk about dealer loyalty or call 302-696-6000.