Okay, so you’ve got great advertising and marketing, a catchy commercial, and that big holiday sale coming up. But will these impressive ads, which are enticing to new customers, have the same effect on your current client base? Loyal, life-long customers truly keep your business going. This is why it is important to evaluate your … Continue reading 2 Tips to Keep Your Current Client Base Engaged
Dealerships with customized loyalty platforms continue to see incremental sales growth as AutoAwards’ dealership clients reach 1.1 billion dollars in customer pay sales, see a 16% increase in customer pay sales and welcom their 2.2 millionth member associate in August.
Social media has become a huge part of the comprehensive marketing and advertising strategies of many businesses, but automotive dealerships don’t seem to quite grasp how social media can be used to create more business. So how exactly can car dealerships utilize the tools of social media to build their reputation in automotive industry marketing? … Continue reading 3 Ways Auto Dealerships Build Reputations Through Social Media
It is no secret that email marketing has revolutionized and taken online marketing by storm. This form of marketing involves the act of promoting a product via email. The use of email as a marketing strategy has also been used by auto dealerships to promote their products. This article looks at how auto dealerships can … Continue reading Email Marketing – An Effective and Affordable Marketing Strategy for Auto Dealerships
Car Buyer Loyalty Programs The enticements offered to car buyers to make a purchase is an old concept. There are cash back rebates, car loyalty programs, and discounted prices used as incentives. According to Incentive Magazine, United States consumers are more motivated to purchase a car when offered cash back. Considering the appeal of a … Continue reading The Best Options To Increase Customer Loyalty And Provide Incentives For Car Purchases
Why Many Dealerships Face a Huge Loss of Revenue Selling cars is only part of a dealership’s sales departments. The main goal AutoAwards recognizes in car buying is to maximize the profit of each sale and retain customer loyalty for maintenance services. However, once the customer goes out the door with their new vehicle, there … Continue reading AutoAwards’ Solution to Preventing Dealership Revenue Loss
Customer loyalty programs are supposed to convince your customers to keep coming back to you whenever they want to make a purchase. Unfortunately, many automotive brand loyalty programs have the effect of scaring them away instead of bringing them back. Engaging with customers is essential for a business looking to expand. Don’t Scare Customers Away! … Continue reading 5 Ways Auto Dealerships Can Successfully Build A Loyalty Program
Getting a license was considered to be a right of passage when it comes to American culture. Kids rushed to their nearest driving schools to get their licenses the moment they turn sixteen. Times are changing, and getting a license has no longer become a priority, owing to the increase of public transportation, increase of … Continue reading Buying Cars Online, The New Wave Of Internet Markets
