Why Do Customers Love Auto Dealership Loyalty Programs?
Keeping Your Customers Loyal
Have you ever wondered why customers love loyalty programs? There are a lot of reasons why loyalty programs seem to work for businesses. You see them all the time with reward cards and loyalty points at grocery stores that get you free gas and such. How can this be applied to car dealerships?
A Program That Works
Not all loyalty programs are created equal. However, it is a solid truth that a great working program can benefit both the business and the customer. This is especially true for car dealer loyalty rewards.
AutoAwards is known for creating special programs for car dealers that last years. Having a dealership loyalty rewards program can keep customers coming back. No one wants to lose a reward they have earned, so most people will go back to their rewards location to make sure they get what is theirs.
Loyalty Programs Are Beneficial To You
Reward programs thank customers for their continued business. AutoAwards has handled and created loyalty programs that are easy to understand by the customer and easy to implement by the business.
Working with AutoAwards has helped some companies reach over 300k members who collectively have earned a little less than 35 million dollars’ worth of points. These points are used for new vehicles or merchant/ business perks.
This means that there is money coming back to their dealership thanks to their car dealer loyalty programs, and customers are returning because they want to spend points they have earned.
The Reasons to Start A Loyalty Program
Loyalty is important for a business to grow. Loyalty can be gained by giving helpful and trusted reminders like when to get the oil changed. Thanks to dealer loyalty programs, a customer who is in the loop feels more connected to the business.
It will also open connections and partnerships locally. This is another form of advertisement for your dealership and helps you get in with the community as a family name.
All of this, combined with great customer service, will retain your customers and allow you to gain new ones. This improves sales and helps you boost revenue. Ready to learn more? Contact AutoAwards today at (302) 696-6000 to see what we can do for your auto dealership.
Since our founding in 1991, AutoAwards has been widely recognized as the industry-leader in automotive and marine loyalty marketing, earning longstanding relationships with many of the industry’s most successful dealer groups and OEMs. AutoAwards understands the #1 predictive factor for dealer growth and profitability. Customer loyalty is the most successful way to build revenue. AutoAwards has always recognized the need for top notch, highly creative, effective loyalty strategies in large and small businesses alike. Contact us online to talk about dealer loyalty or call 302-696-6000.